Privacy Policy
At ace653, your privacy is treated as a fundamental obligation — not a compliance checkbox. This Privacy Policy explains exactly what personal data we collect, why we collect it, how we use and protect it, and what rights you have as a player on our platform.
1. Who We Are and What This Policy Covers
This Privacy Policy applies to the ace653 platform, accessible at ace653.app, and governs the collection, processing, storage, and disclosure of personal data submitted by or collected from users ("you", "Player") who access or use the platform in any capacity — including browsing the site, registering an account, making deposits or withdrawals, playing games, placing bets, or contacting our support team.
By accessing ace653 and using our services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and use of your personal information as described herein. If you do not agree with any part of this policy, you must not use the platform.
ace653 is committed to maintaining the confidentiality, integrity, and availability of all personal data entrusted to us by our players across Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, Mymensingh, and all other regions of Bangladesh. We do not sell, rent, or trade your personal data to third parties for their own marketing purposes under any circumstances.
This policy should be read alongside our Terms & Conditions and our Responsible Gaming page, which together govern your full relationship with ace653.
2. Personal Data We Collect
ace653 collects personal data through several channels. The categories below outline what we collect and the primary reason for collecting it.
3. How ace653 Uses Your Personal Data
ace653 processes your personal data only for clearly defined, legitimate purposes. We do not use your data for any purpose that is incompatible with the reasons for which it was originally collected. Our primary purposes for processing personal data are:
- Account Management: To create, maintain, and administer your ace653 player account, including processing deposits, withdrawals, and bonus allocations.
- Identity and Age Verification: To confirm that you are who you say you are and that you meet the mandatory 21+ age requirement before you are permitted to place wagers or access real-money games.
- Transaction Processing: To facilitate and record all financial transactions carried out through your account, including deposits via bKash, Nagad, Rocket, and Upay, and withdrawals to your registered payment methods.
- Fraud Prevention and Security: To monitor account activity for signs of fraudulent behaviour, multi-accounting, bonus abuse, money laundering, or any other activity that breaches our Terms & Conditions or applicable law. Your IP address, device fingerprint, and session data are integral to these checks.
- Responsible Gaming Compliance: To monitor your gambling activity patterns and identify early indicators of problem gambling so that we can apply responsible gaming tools — such as deposit limits or account cooling-off periods — in line with our obligations and your own requests.
- Customer Support: To respond to your queries, complaints, and support requests efficiently and accurately, using the contact and account information you have provided.
- Legal and Regulatory Compliance: To fulfil our obligations under applicable anti-money-laundering regulations, to respond to lawful requests from regulatory authorities, and to maintain records required by law.
- Platform Improvement: To analyse aggregated, anonymised usage data to improve the performance, design, and content of the ace653 platform. Aggregated data does not identify any individual player.
- Promotional Communications: To send you relevant offers, promotions, and updates by SMS or email, where you have consented to receiving such communications. You may withdraw consent at any time by contacting [email protected].
4. When and With Whom We Share Your Data
To process your deposits and withdrawals, ace653 shares necessary transactional and identity data with our certified payment partners, including providers operating the bKash, Nagad, Rocket, and Upay mobile financial services, as well as Visa and Mastercard network processors. These partners are contractually required to handle your data securely and are not permitted to use it for any other purpose.
Game studios and software providers (such as Pragmatic Play, Evolution Gaming, Spribe, Ezugi, NetEnt, and Microgaming) may receive session tokens and anonymised player identifiers to deliver game content and maintain fair-play integrity. These providers do not receive your full name, contact details, or payment information.
During KYC verification, your identity documents and personal details may be shared with third-party identity verification service providers who cross-reference your information against recognised data sources to confirm authenticity. These providers operate under strict data processing agreements with ace653.
ace653 may disclose your personal data to law enforcement agencies, financial intelligence units, or other regulatory authorities where we are required to do so by law, court order, or in connection with the investigation or prevention of fraud, money laundering, or other criminal activity. We will always seek to limit such disclosures to the minimum information required.
5. Cookies and Tracking Technologies
ace653 uses cookies and similar tracking technologies to operate the platform effectively, maintain your logged-in session, remember your preferences, and gather analytical data about how the site is used. A cookie is a small text file stored on your device by your browser when you visit a website.
The types of cookies used by ace653 include:
- Essential Cookies: Required for core platform functionality including user authentication, session management, and security features. These cannot be disabled without affecting your ability to use the platform.
- Analytical Cookies: Help us understand how players navigate and interact with the site, which pages are visited most frequently, and where users encounter difficulties. Data collected via analytical cookies is aggregated and anonymised.
- Preference Cookies: Store your language, display, and notification preferences so you do not need to re-enter them on every visit.
- Security Cookies: Used to detect and prevent fraudulent activity, including identifying unusual login patterns or suspicious session behaviour.
You may control cookie preferences through your browser settings. Note that disabling essential cookies will prevent you from accessing your account or using core features of the ace653 platform. ace653 does not use advertising cookies or share browsing data with advertising networks.
6. Data Retention
ace653 retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, and for as long as required by applicable legal obligations. Our standard retention periods are as follows:
- Active Account Data: Retained for the full duration that your ace653 account remains active and open.
- Closed Account Data: Following account closure, we retain your personal data, KYC documents, and transaction records for a minimum of five (5) years to comply with anti-money-laundering record-keeping requirements.
- Support Correspondence: Records of your support interactions are retained for three (3) years from the date of the last correspondence in a given case.
- Technical and Device Logs: Session logs and IP address records are retained for a maximum of twelve (12) months from the date of collection, unless a longer period is required for an ongoing investigation or legal proceeding.
- KYC Documents: Identity documents submitted for verification are retained for a minimum of five (5) years following account closure, in accordance with financial compliance requirements.
At the end of each applicable retention period, personal data is securely deleted or irreversibly anonymised so that it can no longer be attributed to any individual.
7. How We Protect Your Data
8. Your Data Rights
As a player on the ace653 platform, you have the following rights in relation to your personal data. To exercise any of these rights, please contact us at [email protected] with your account details and a clear description of your request.
ace653 will respond to all valid data rights requests within a reasonable timeframe and in accordance with applicable data protection obligations. We may ask you to verify your identity before processing a request to protect your data from unauthorised access.
The ace653 platform may reference third-party game studio brands (such as Pragmatic Play, Evolution Gaming, Spribe, and others) and payment service partners. ace653 is not responsible for the privacy practices of these third-party organisations. Any data shared with them as part of delivering their services to you is governed by their own privacy policies. We encourage you to review the privacy policies of any third-party services you interact with.
ace653 is strictly an adults-only platform for players aged 21 and above. We do not knowingly collect personal data from individuals under the age of 21. If ace653 discovers that personal data has been collected from a person under 21, we will take immediate steps to delete that data and close the associated account. If you believe that a minor has registered an account on ace653, please contact us immediately at [email protected].
ace653 reserves the right to update or modify this Privacy Policy at any time. Revised versions will be published on this page with an updated effective date. Where changes are material, we will make reasonable efforts to notify registered players via email or an in-platform notification prior to the changes taking effect. Your continued use of the ace653 platform following publication of a revised Privacy Policy constitutes your acceptance of that revised policy. We therefore recommend reviewing this page periodically.
12. Privacy Enquiries and Complaints
If you have any questions, concerns, or complaints relating to this Privacy Policy or the way ace653 handles your personal data, please contact our dedicated support team. We take all privacy concerns seriously and will respond to your enquiry as promptly as possible.
Email: [email protected]
ace653 aims to acknowledge all privacy-related correspondence within 2 business days (Bangladesh Standard Time, UTC+6) and to provide a full substantive response within 10 business days. Complex requests involving data access, deletion, or correction may take longer; we will keep you informed of progress throughout the process.
All privacy communications should be directed exclusively to the official support email address above. Please do not send sensitive identity documents to any other address or channel.
Your data is safe with us. Now that you understand how ace653 protects your privacy, explore our full range of casino games, live cricket betting, and exclusive VIP offers. Responsible gaming. 21+ only.
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